The "Squeaky Wheel" Philosophy

What if your customers never had to say "I won't stop because I'm the squeaky wheel" because you're delivering such legendary service they're always WOW'd? How is your customer service department stacking up?

Customer service is harder to deliver now more than any time in history. With the advent of the internet, social media, and the new "4-second rule" (hey, it was only recently that it was the 8-second rule) we've self-created a hyper-drive customer service society.

Regardless of the size of your company, customers expect a LEGENDARY CUSTOMER EXPERIENCE (including service) regardless of how THEY elect to connect with you. Whether they communicate with you via face-to-face 'walk in' business, via the phone, via e-message, via website self-service, via social media, via whatever method THEY elect, they are expecting your immediate attention to their requests. And when you don't deliver to their expectations, this is when they become "the squeaky wheel".

The days of your business electing to provide one or two customer interaction paths are a thing of the past. Customers will seek out the businesses that provide them the method in which they want to do business. Are you providing all the paths your customers want?

I'd like to hear any success stories you've had with implementing new customer service options for your customers.

THANKS! And until next time, remember “Your Success Is My Business.” ™

[Note: photo from http://www.businessalone.com/]

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